Do You Give In To Junk Food Cravings, Then Hate Yourself Later?

Junk Food Cravings

Do you give in when you’re craving junk food and then wind up really disappointed in yourself later?

Well guess what?

You’re just like me, and millions of women around the globe struggling to lose weight.

So many of us are prone to this.

We gleefully begin a diet and exercise program with such enthusiasm and determination, to completely give into temptation within a short period of time and destroy our chances of success.

Why do we do this to ourselves?

Is it self hatred?
Is it old habit?
Is a sugar addiction?
Is it lack of will power?
Is it something from our childhood?
Perhaps it’s a combination of all of these things even?

Well today I’m going to suggest something that may change your life forever.

And this may not be popular, but it’s effective, and really that’s all that matters.

While I feel it’s very important to determine the triggers of our times of weakness, and I discuss in length how to do that in the Sexy Body Program, I think there’s something else that will completely change how you feel about embarking on your weight loss journey, and here it is:

“Stop focusing on the why… and just change.”

That’s it.

Simple right?

I know what you’re thinking right now… “Kristin you’re an idiot. Don’t you think I would have done so already if I could just snap my fingers and change?”

Yeah I gotcha… but you know what? I don’t think you’ve really adopted that mindset yet and here’s why (hear me out before you click out of here).

I used to look for all sorts of reasons why I wasn’t a success in getting the body of my dreams.

I blamed my genetics.
I blamed my age.
I blamed my lack of willpower.
I blamed how tired I was from being a working single mom.
I blamed what I learned from mother in childhood for emotional coping mechanisms.
I blamed my friends for not understanding that I wanted to get into great shape. How dare they tempt me!
I blamed my coworkers for putting junk food in front of me, taunting me. Don’t they know that’s not fair?

And while I was so busy BLAMING, I wasn’t DOING anything to change.

It was SO much easier to blame than it was to change, even though I was miserable.

It was SO much easier to complain about my circumstances than it was to truly put the effort in and modify my behaviors.


Because my circumstances, and my blaming, were comfortable.

My complaining, and my “woe is me” attitude, was familiar.

That was MUCH easier than venturing into the uncomfortable, such as:

Saying “no thank you”.
Saying “no thank you” again.
Saying “really, it looks delicious, but no thank you” even again.
Feeling a little ping of hunger, knowing I will survive if I wait for my next meal, that I won’t perish if I don’t head to the vending machine.
Getting up and going to the gym when I’m tired.
Actually feeling feelings of despair, frustration, or disappointment, rather than drowning those feelings with sugar. ←- And THAT one is HUGE for me my friends.

Actually FEELING those feelings rather than drowning them out.

Now THAT was uncomfortable.

THAT was a new behavior for me, and I sure didn’t like it.

It simply was much easier to not feel whatever I was feeling, and cope through junk food.

So instead of venturing into the uncomfortable with new behaviors to replace destructive old behaviors, I would analyze myself to death, trying to figure out why in the world I stayed on that treadmill (no pun) and never ever made any progress.

But did you know that’s normal?

That’s what we do as humans.

We will gravitate back to the familiar, even if it’s bad for us…


Once I made up my mind that it didn’t matter WHY I was continuing on the cycle, that I just needed to change the destructive behaviors and replace them with behaviors that would propel me toward my goals, that’s when everything started to fall into place.

That’s because our lifestyle is really made up of thousands of little decisions we make all day long.

We decide what to eat, when to move, when to sleep, who to talk to, what to think (yes you do decide this whether you’re doing so consciously or not), what words come out of our mouths, who to associate with, and so on.

Most of those decisions are made unconsciously, sticking with the familiar.

The key to breaking old familiar yet destructive habits and replacing them with new constructive behaviors is taking every little decision, one decision at a time, and making them consciously, venturing into the uncomfortable.

With each little change of pattern, you will begin to form new patterns of behavior, creating a new story for yourself.

With every time you say “no thank you” to the offer of junk food, you reinforce that feeling of accomplishment that you truly CAN resist destructive temptations.

With every time you move yourself off the couch and to the gym, you reinforce you ARE able to get there even when you’re tired.

With every time you block out that hour every few days to prep your meals in advance, you reinforce you CAN schedule the time to make sure you are prepared with healthy clean meals.

With every time you’re at a restaurant with friends and choose a plain salad over the burger and fries, you are creating an entirely new history to look back on to say to yourself, “yes, I CAN do this, because I have before”.

You see, it’s all those little tiny triumphs that enable you to recreate the story in your head, and create A NEW FAMILIAR one, that is constructive.

Instead of thinking, “I can’t do this.” or “I always fail”, you will be saying to yourself, “I can, because I have.”

So if this is you, I want you to do 2 things starting RIGHT NOW:.

#1 Consciously Choose To Change One Destructive Yet Familiar Behavior

Whatever that is, whether it’s not eating junk food late at night and having a bunch of fibrous vegetables instead.

Or actually going to the gym tonight even though you’re terrified to step into the weight room thinking you’ll feel ridiculous.

Or if you’re heading out with friends and they offer you that sugary alcoholic drink and saying, “no thank you, I’ll have coffee please”…

Whatever it is, choose simply one comfortable, familiar, yet destructive behavior and…

#2 Change It…  TODAY.

Don’t analyze.

Don’t dwell.

Don’t say “but…” (oh my goodness did I used to be the queen of “yeah buts….”)

Just change it.

Then come back here and let me know how you did.

With love,


Comments on this entry are closed.

  • Hi Kristine:
    I’m 100% committed to your program barely a week on it and seeing results. It gives me the push I need to continue. I relay on your knowledge. So there is no option for me than putting my 100%.
    Your videos keep me motivated and not even tempted by any food out of my plan.
    I’ll be waiting for the time to show my real body underneath this one.
    Wishing you the best.

    • Yay Olivia!!! I’m so very excited for you! Isn’t it an amazing feeling to start seeing results? Just remember time and consistency… time and consistency… (I need to come up with a little jingle for that, maybe with my son beat boxing in the background). 🙂

      Keep me posted on your progress…

      With love,

  • I had binges the last saturday evenings, just befor the food stores closed for the weekend. somehow I was afraid of the food stores closing. and inspired by the good looking candy in advertisements, i went, bought stuff, started eating it even in the store, cause i couldn`t withstand it. then on the drive home, and at home I binged.
    afterwards i did not even feel guilty or bad in a psycho way. only physically i was suffering. but somehow mentally i was relieved.
    i wished i would have felt guilt, cause then i would not have done this all the last weeks.

    • Interesting! I know this is going to sound like a silly question, but there most be some remorse at some point if you’re seeking to improve your situation right?

      With love,

      • the remorse comes when i physically suffer from an exploding stomach or when i go on my scale. but my “food devil” inside of me suppresses my remorses and says go on having those yummy sweets. ->vicious cycle

        • I struggle with the same issue, but am doing a lot better with it. Don’t blame yourself. Your binges on sweets are a symptom of not eating enough of calories and/or carbohydrates from meal foods. It’s a biological response to under-eating, aka dieting. Try eating enough whole grains and starchy vegetables, and protein and healthy fats throughout the day to curb the candy cravings- 3-6 meals/snacks/day. If you still haven’t eaten enough and have those cravings, reach for a combo of protein, starch, and fat, like a sandwich on whole grain, or chicken, veggies and brown rice or yams. Or just almonds, whole grain crackers, and fruit as a snack. I try to pack lots of snack containers every week with almonds or walnuts or cashews with whole grain crackers, plus fruit, and try to always carry them with me, in addition to sandwiches or a starch/pro/fat/veg salad. These help curb my sweet tooth. I make up two such salads on the weekend (one on Sat, one on Sun), pack into containers, and have them for lunches throughout the week.For example, whole grain pasta, vegs, nuts, and vinaigrette, or instead of vinaigrette, a jar of artichoke hearts and it’s vinaigrette marinade. Or corn, vegs, nuts, and vinaigrette. Not exactly what our host Kristin advises- but an improvement over candy instead of a meal:) Best wishes.

          • Wonderful tips Alice! I especially love the idea of snacking on veggies. That always seems to do the trick for me. 🙂

            With love ~Kristin <3

  • Late night junk food! Tonight I won’t give in to it!!!!

    Great post Kristin as always you nailed it on the head.


    • How did it go Connie?

      Can’t wait to hear…

      With love,

  • This is so me! Kristin I’m always making excuses for myself and never really doing anything about it. One of my challenges is family though. What is your recommendation for someone who has a husband who is not supportive at all. He teases me whenever I try to get on a diet and tells me I will never succeed because I never have and that I shouldn’t even try because of that. He taunts me with junk food when I’m trying to eat me clean meals and says I will always be fat. If I try to tell him he’s hurting my feelings he says he’s just telling me the truth. I don’t know what to do Kristin. Like you said in your post I feel miserable but just don’t know how to break the cycle when something like how my husband acts is out of my control.

    • Holy smokes, Kelz, I’m so sorry. You husband’s behavior is just abusive. You deserve someone who cheers you on and supports your goals. Even if you’ve failed in the past…so what?! Each hour, each day, you get to decide what your future looks like and you can make better decisions for YOU and you alone. I would seriously listen to what he’s saying and seriously reconsider your commitment to a man who chooses to tear you down as opposed to builds you up. You are worth it.

    • Oh my goodness Kelz I’m so sorry you’re experiencing this. Unfortunately your situation is not all that uncommon and you have a challenge that is difficult at best.

      I’m certainly no relationship expert but I can say that what your husband is doing is mean at best, and that you really have only a few choices to deal with the situation. Since we can’t change people all you really can do is (1) explain to him how what he’s doing hurts your feelings, is not supportive and see what happens; (2) ignore his bad behavior and be appreciative of the good things he brings to your relationship; and/or (3) leave.

      No matter what you chose to do with your relationship, the most important relationship you have is with yourself first. I can tell you even in the best of situations most of us are faced with loved ones who are unsupportive of our journey to some degree (even me). Our inner voice needs to drown out the outer voices, understanding that the outer voices truly don’t matter.

      I hope that helps.

      With love,

  • Amen

    • 🙂